Digital Marketing
Email Marketing
Email remains an extremely effective form of communication, offering significant marketing opportunities. As an experienced email marketing agency, we have developed strategies for a wide range of clients targeting both B2B and B2C customers. Our focus is on direct sales and lead generation, based on careful study of the factors that make email marketing campaigns successful.
iCampaign, an iSOS service, allows you to easily send mass mailings like email newsletters, product updates, or special offers. iCampaign simplifies the process of creating, sending, and measuring the impact of your email marketing campaigns, making it a powerful tool for your marketing efforts.
Digital Marketing
Optimising Email Marketing
The crucial first step in email marketing is enticing the user to open your email. With iCampaign, you can monitor open rates, click-through rates, and unsubscribes. You can also test different subject lines, email layouts, and content to determine the best way to engage your target audience.
If you use Google Analytics, iCampaign can integrate with it to automatically tag any links. This allows you to track campaign results, including sales, conversion rates, and total revenues, providing comprehensive insights into your email marketing effectiveness.
Our Mission
Our mission for email marketing is to build meaningful relationships with your audience by delivering personalised and valuable content that drives engagement, loyalty, and business growth.